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Pac Sun, New Era, ECom, NFL, NBA, MLB, Fanatics
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2024 Q3 Life Style Injection program
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Decoration application & research
Retail cost & sales analysis
Art direction
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New Era curates a select offering that lives in the life style apparel space and is offered to a more curated set of buyers and retail partners. These styles include an elevated decoration process, experimental graphics and placement, and new and trend heavy silhouettes. These are styles offered in the throwback category and carry distress treatments, soft prints, and homage to classic design techniques of the era.